Despite heavy investment over the past few years, CX programs are struggling to demonstrate measurable business outcomes. One of the primary reasons for this is the lack of a comprehensive and unified view of the customer experience.
A proliferation of siloed, mostly survey-based, VoC efforts across the organization has resulted in a myopic approach to acquiring and acting on CX insights and a fragmented view of the customer that often does more harm than good.
Join the Director of Business Development at Khoros, Christopher Stark, for a frank discussion about data silos, survey fatigue, and how to create a unified view of your customers to drive better collaboration internally and deliver on the promise of customer data.
In this webinar, you'll learn:
- Three steps to proving the business results of your CX program
- Why the right data is key to transforming customer insights into business outcomes
- How to create a unified view of the customer at your organization
Not able to join us live? Don’t worry. Register and we’ll send you a recording.
Director of Business Development at Khoros