USAA’s mission is to support financial security for members of the military, veterans, and their families. They help drive this mission through a strong, branded community, keeping them connected with millions of active monthly users.
To increase engagement in their community, USAA hosted the conversation around one of their most popular events — the Army vs Navy football game — using Khoros Group Hubs.
Join us February 27th at 11am CT as we talk to Allison Squires, Director of Strategy for Social Engagement, about how they made this shift.
In this webinar, we’ll discuss:
- USAA’s engagement strategy
- How they executed and measured the campaign
- Why Khoros Group Hubs make a difference
Register for Webinar
Director of Strategy for Social Engagement
Community Product Marketing