With trust in global institutions and leaders at an all-time low, how can you reconnect with consumers to build trust and loyalty in a meaningful way?
Focusing specifically on the financial, banking and insurance sectors, global speaker and author, Nathalie Nahai, will explore some of the key behavioural shifts that have been catalysed by the pandemic, and reveal how to meet the deeper psychological needs that are driving these changes. Together with Nathalie Nahai and our co-hosts for the session, Talkwalker, we'll look at the importance of self-determination in driving consumer decisions and illustrate how you can apply a framework to help connect with your customers with integrity and purpose.
About Nathalie Nahai
Nathalie Nahai is a speaker, author and consultant, whose work explores persuasive technology, ethics, and the psychology behind evolving consumer behaviours. With clients including Google, Unilever and Accenture, she teaches companies how to ethically apply behavioural science to enhance their online presence, communications and customer experience. A member of the BIMA Human Insights Council, Nathalie hosts The Hive Podcast and has spoken about the impact of emerging technologies in The Atlantic, The Wall Street Journal, Business Insider, Forbes, Harvard Business Review, Stylist, The Telegraph, as well as TV and radio.
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